Event photography captures guests, activities, and the ambiance of a gathering. Weddings, christenings, corporate parties, birthdays, dances, awards ceremonies, funerals, conferences, live concerts, and other engagements fall under this category of photography.These shots can be used for personal, sentimental value, as well as to promote or market an event, organization, or company for commercial purposes. Falling under the candid photography genre as well, some shots at the event may be posed to document the guests in attendance, but most of them are usually taken as the event naturally unfolds.